Advertising The ONLY Magazine Written and Edited for the Regional Tobacco Industry
Tobacco Asia is simply the best way to support any company’s sales and communications program to the greater Asia regional tobacco industry. TOBACCO ASIA’s unparalleled reach to manufacturers benefits all companies supplying equipment, machinery, supplies, services and tobacco leaf. And TOBACCO ASIA’s penetration into the major wholesalers and distributors and their networks in Asia uniquely benefits the tobacco products and accessories suppliers as well.
When talking about total circulation in Asia, the Middle East and Oceania, TOBACCO ASIA magazine’s distribution out here is greater than all the international tobacco industry magazines COMBINED.
Published quarter in separate Chinese and English editions (with supplements in Vietnamese and Thai) translates to TOBACCO ASIA providing a greater exposure for your brand.
| Editorial Calendar | |
QUARTER 1 – 2011 JANUARY/FEBRUARY/MARCH Ad Materials Deadline: December 5, 2010 * South Asia & Middle East; China * PREPS-Reduced Exposure Products * Packaging & Printing * Manufacturing Components & Accessories * Threshing & Processing Equipment
QUARTER 2 – 2011 APRIL/MAY/JUNE Ad Materials Deadline: March 1, 2011 * East Asia (Japan, Korea, Taiwan) * China & Chinese Cigarettes * Smoking Accessories * Cigarette & Tipping Paper * Anti-Counterfeiting & Security Systems * US Leaf/Indian Leaf
QUARTER 3 – 2011 JULY/AUGUST/SEPTEMBER Ad Materials Deadline: June 1, 2011 * Southeast Asia (Vietnam, Indonesia) * China * Kretek * Cigarette Make-Pack Equipment * Flavors & Fragrances * Indonesia Leaf / Pakistan Leaf | QUARTER 4 – 2011 OCTOBER/NOVEMBER/DECEMBER Ad Materials Deadline: September 20, 2011 * Emerging Markets; China * Low Tar & Low Nicotine Products * Filters * Moisture (Devices, Equipment, Concerns) * Refurbished Equipment * Agronomy & Leaf Developments *l Brazil Leaf * Bonus Exhibition Distribution: WT Munich and TR Prague - November
QUARTER 1 – 2012 JANUARY/FEBRUARY/MARCH Ad Materials Deadline: December 10, 2011 * South Asia & Middle East; China * PREPS-Reduced Exposure Products * Cigars * Packaging & Printing * Threshing & Processing Equipment * Manufacturing Components & Accessories |
Mechanical Requirements
Enhance Your Regional Success by Advertising in the Tobacco Industry’s Premier Magazine
MECHANICAL SEPCIFICATIONS
GENERAL RATE POLICY
* CMYK colors are US$510 per color
* Pantone (PMS)/metallic colors: US$615 per color
* Advertising, digital output/design done on a cost basis
* Agency commission: 15%
* Short rates: If number of units published is less than contracted then all published ads will be rebilled accordingly
* Combination rates: All rates earned by number of inserts in one year.
* Issue closing/order cancellation: Tobacco Asia is published quarterly. Closing is the first week of the month prior to publishing.
All cancellations must be made at least 4 weeks prior to closing.
OFFSET PRINTING SPECIFICATIONS
* Digital Files Required
* Acceptable formats: .pdf; .jpg; .tiff; ai; eps
* Send files on CD to our mailing address, or by ftp.
FTP UPLOAD
ftp://02e07cc.netsolhost.com/htdocs/tobaccoasia
user name: tobaccoasia1
password: dnjQunr3mt
(send message to This e-mail address is being protected from spambots. You need JavaScript enabled to view it when file has been uploaded)
SHIPPING
To avoid import duties, taxes, storage and handling fees, please send all CD’s, DVD’s, film and pre-printed inserts through a well-known commercial carrier. Mark all packages “DOCUMENTS, NO COMMERCIAL VALUE.” Shipper is responsible for all import duties, taxes, storage and handling charges incurred.
FOUR-COLOR
| Unit | 1Time | 4Time | 6Time |
Full Page 2/3 Pge Island 1/2 1/2 Page 1/3 Page 1/4 Page 1/6 Page 1/8 Page 1/12 Page | $4,790 $4,550 $4,310 $4,070 $3,590 $3,110 $2,630 $2,160 $1,680 | $4,310 $4,100 $3,880 $3,660 $3,230 $2,800 $2,370 $1,940 $1,510 | $4,070 $3,870 $3,660 $3,460 $3,050 $2,650 $2,240 $1,830 $1,430 |
SPECIAL POSITIONS
| Surcharge | |
Cover 2 Cover 3 Opposite C2 Cover 4 | +20% +15% +15% +25% |
Trim Size: Unit (width X height ) | 8" 1/4 X 10" 7/8 Inches | 210 X 277 Millimeters |
2P Spread (full bleed) 2P Spread (non bleed) Full Page (full bleed) Full Page (non bleed) 2/3 Page 1/2 Island 1/2 Vertical 1/2 Horizontal 1/3 Island 1/3 Vertical 1/3 Horizontal 1/4 Vertical 1/4 Horizontal 1/6 Vertical 1/6 Horizontal 1/8 Vertical 1/8 Horizontal | 16" 3/4 X 11" 1/8 16" 1/2 X 10" 7/8 8" 1/2 X 11" 1/8 8" 1/4 X 10" 7/8 4" 1/2 X 10" 4" 1/2 X 7" 1/2 3" 1/2 X 10" 7" X 4" 7/8 4" 1/2 X 4" 7/8 2"1/4 X 10" 7" X 3"1/4 3" 3/8 X 4" 7/8 7 X 2" 3/8 2" 1/4 X 4" 7/8 4" 3/8 X 2" 1/2 3" 3/8 X 2" 2/3 7" X 1" 3/8 | 426 X 283 420 X 277 216 X 283 210 X 277 115 X 254 115 X 191 89 X 254 178 X 124 115 X 124 57 X 254 178 X 83 86 X 124 178 X 61 57 X 124 112 X 64 86 X 61 178 X 35 |