The consumer products division of US Tobacco Cooperative Inc. (USTC), Premier Manufacturing of Chesterfield, MO, is now supplying Traffic brand cigarettes to Circle K stores in 40 states. Circle K is a subsidiary of Alimentation Couche-Tard which operates over 4,700 convenience stores in the United States.
“We are extremely pleased to be partnering with Circle K,” said USTC chief executive officer Stuart Thompson. “We look forward to supplying Circle K convenience stores with the highest quality U.S. tobacco products as they continue their growth here.
The national roll-out of Traffic cigarettes into Circle K convenience stores was completed in June 2016. Traffic cigarettes will be supported with a national advertising campaign and on-going promotional support in Circle K retail stores.
“The combination of high-quality US flue-cured tobacco, manufactured in Timberlake, NC and a value price should make Traffic cigarettes a huge success with Circle K adult age consumers,” said Thompson.