Japan
Japan Tobacco Inc. (JT) recently announce the launch of four new products from Winston, the second largest tobacco brand in the world: Winston XS Spirits Menthol 8 Box, Winston XS Spirits Menthol 5 Box, Winston XS Spirits Menthol One 100’s Box and Winston XS Inazma Menthol 5 Box. All products were launched nationwide in early December 2015.
Launched in the United States in 1954, Winston is now a global brand with over 60 years of history and tradition. In August of this year, Cabin and Caster brands were integrated into Winston and from this October the packages will be given a new design structure, marking their rebirth under the Winston brand.
With the new bitter-type XS Spirits line menthol taste genre a capsule is built into the filter. Before crushing the capsule, customers can enjoy the refreshing sensation of strong menthol. After crushing, a bitter, rich, mellow, and refreshing feeling can be enjoyed. These menthol products are completely new to the market.
Under the straight taste type of menthol genre, the XS Inazma line products feature the straight taste of strong menthol, which produces an energizing, electric feeling. These products allow you to enjoy a refreshing sensation as well as a clean, clear taste.
With the launch of these four new products and beyond, JT enhances product portfolio of Winston brand and is committed to continuously further satisfying consumers.