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Mevius

Japan Tobacco Inc. has announced the nationwide launch of 15 “Look Up to the Sky” limited edition packages from Mevius. Read more

Products

Japan Tobacco Inc. upgrades 16 standard Mevius products in new design in June 2016 across Japan as part of the brand’s third anniversary celebration. Read more

Products


From the Associate editor

Sustainability and Innovation

Two seemingly juxtaposed concepts, ensuring continuity of what already exits and introducing what doesn’t but should. Could the tobacco industry do both?

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