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monkey

This year, the beginning of the Western calendar almost coincides with the start of the Chinese year. Somehow the monkey (the animal of the new Chinese year) seems to inspire cigar makers more than the other Chinese zodiac animals… more

Features


From the Associate editor

Marketing 101

There is no industry more regulated than the tobacco industry, and this extends to its marketing. But, do basic marketing concepts differ much between tobacco and any other product?

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